What started with a simple hashtag #GivingTuesday in the USA in 2012 as a free & open initiative to encourage people to do and has now grown into a global movement that inspires millions of people to give, collaborate, and celebrate.
Origins
2012: New York
It started as an experiment. After the lavish celebrations of consumption of Black Friday and Cyber Monday, could social media be used to promote a different kind of behavior? Giving.
The answer was a more resounding ‘yes’ than anyone imagined and #GivingTuesday was born.
The growth in its popularity over the following decade was stratospheric: rising to over USD3B donated in the US alone on GivingTuesday 2023.
2025: Everywhere
Above the noise of the viral tweets and memes, a movement formed around an even bigger idea: that radical generosity – in all forms, all year round – could change the world.
Organic and decentralized, the GivingTuesday movement consists of 105 countries, with 1000s of generosity leaders around the world.
Thanksgiving day
4th Thursday in November
➤ Black Friday
The Friday that follows Thanksgiving
➤ Cyber Monday
The Monday that follows Black Friday
➤ GivingTuesday
The Tuesday that follows Cyber Monday
This year it’s happening on December 2, 2025
More info
Giving Tuesday is a nonprofit public charitable organization organized as a global generosity movement that encourages millions of people to give, collaborate, or celebrate generosity. The Organization encourages philanthropy in all its forms: funds, time, advocacy, and acts of kindness, and it strives to reimagine a world built upon shared humanity and generosity. The Organization is composed of multiple layers of interconnected communities and networks, each growing, activating, and expanding networks of their own in their own unique ways. The Organization provides tools, capacity facilitation, and resources year-round to support those communities and networks in service of the shared purpose of building a world where generosity is part of everyday life.
Generosity Around the World.
GivingTuesday reimagines a world built upon shared humanity and generosity.
Our global network collaborates year-round to inspire generosity around the world, with a common mission to build a world where generosity is part of everyday life.
- GivingTuesday is one of only three days each year where donors look for nonprofits to support.
- It's huge (in 2024 over USD 3.3 Billion were raised in just 1 day!)
- Local impact 🇱🇧 - Global movement in 105 countries
- All kinds of giving are value: Most are non-monetary but cause ripples, find out how
- Inclusive of all kinds of partners including for-profits and non-profits
- It's a gateway to giving for young people around the world!
- Celebrating small gifts (not just many zeros)
A truly open and global movement for giving
The movement wants to mobilize the population and make the initiative, officially present in 105 countries, grow even more and encourage donation as a habit. Giving Tuesday Lebanon exists so that we have a more generous and supportive country, strengthening the habit of giving as part of people’s daily lives.
As the Middle East’s largest NGO information repository, arab.org with its founding collaborators & partners celebrated the official launch of the first Giving Tuesday in the Arab World in 2020. See Global’s welcoming post for Lebanon 🇱🇧 here.
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GivingTuesday Lebanon is part of GivingTuesday Arab World |
🇱🇧 Founding Collaborators
Captains of industry and high achievers can champion their favourite causes and garner support for their charities through their personal and professional networks, engaging employees, clients, associates in coming together to celebrate their generosity in their community & beyond. Often it just requires embedding an ask in billing or communication to customers, employees or adding or turning on a charity feature to the check-out process in your e-commerce portal or payroll! Some corporates encourage their employees to donate a day’s pay or donate earned leave, for a chosen cause, with a matching contribution from the organisation. The process of coming together to choose a cause or a set of charities is highly engaging and gives impetus to employee volunteering and CSR!
Media Coverage
Best of all, it’s entirely free!
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To create a greater impact with your giving, please remember to use the hashtags:
#GivingTuesdayLebanon #GivingTuesdayBeirut #GivingTuesday
